First off, I bootstrapped my company from nothing into a very successful company without one penny of outside investment. My wife and I sold our house, used the money to get our company going and we had to forgo any payment to ourselves for a year.
Today too many startup entrepreneurs dream and seek the VC-funded path of least resistance. At the same time the media lavishes “credibility” to such companies that are either unproven, unprofitable or both.
I don’t blame business owners for dreaming of becoming unicorns. Who wouldn’t want to receive a massive cash infusion and become a respected “player” literally overnight?
