My Top 5 Forbes Tech Council Quotes

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The Exciting Future Of Driverless Cars

The driverless car arena has been filled with hype for many years, but the bridge to full autonomy is long. With that in mind, I think self-driving cars will become mobile offices, shuttles or delivery units and be relegated to niche, low-speed routes in large cities or basic planned routes. These vehicles can provide more entertainment options and increased safety features and will be highly customizable. - Ernie Bray, AutoClaims Direct Inc. (ACD)

How To Leverage AI and Machine Learning

Look to tackle specific problems, and focus on areas that will help drive the efficiency of your employees by augmenting their talent and removing mundane tasks. See if you can test out AI/ML with existing solutions in the market, and look at that as a test case. The key is to look for real ROI, not buy into the hype. Test small, adjust and scale up if the results are positive. - Ernie Bray, AutoClaims Direct Inc. (ACD)

Biggest Barriers To Innovation

Often the barrier is a client’s resistance to objectively looking at their current processes. Real change requires a mindset that embraces innovation, and my strategy is to help them get quick and easy wins to build confidence. Don’t try to do too much too soon. Once you open their eyes to the fact that innovation can drive positive results and not become disruptive, you set the stage for bigger transformation. - Ernie Bray, AutoClaims Direct Inc. (ACD)

Jobs That Shouldn’t Be Automated

Insurance adjusting is an area that can be heavily automated by removing mundane tasks, but when a policyholder experiences an auto or home loss, it is often one of the most stressful times in their lives. I’m a big believer that you still need the human touch in the claims process to handle the complex situations and provide empathy where AI and ML fall short. - Ernie Bray, AutoClaims Direct Inc. (ACD)

Tips On Starting A Tech Business

When you are entering any competitive industry you have to find your differentiator. A great way to do that is to focus on a niche and excel in that area. Don’t try to be all things to all customers. If you can hone your solution to solve an important problem that the bigger competitors overlooked or neglected, you could create an amazing company and have a solid market share. - Ernie Bray, AutoClaims Direct Inc. (ACD)